J: I think D.C., Washington D.C. the nation's capitol, is a very cosmopolitan city. You know, Mark mentioned a good word that I would like to go back to for a minute.

實錄3: Mark: Location, Location, location. Dupont Circle is a pedestrian neighborhood. There are people walking on the streets from early in morning 'til the middle of the night. And we're the kind of place where you stop in and browse for books, stop in and have a cocktail. It's just an easy, fun place to go.

Y: 我覺得Mark很有生意頭腦。他說Kramer's為什么這么成功，首先是它的地區(qū)。這一帶叫Dupont Circle，是華盛頓非常繁華的一個地區(qū)，有很多年輕人住在這里。

J: It's not only the young people who make it successful. It's that diversity of the clientele. Where all different types of people come in ... professors or diplomats, famous authors. Everybody stops in Kramer's. It's kind of a joke. When someone says what are three things important for the success of a business. The answer is "Location, location, location."

Y: 一定要說三次。

J: So I thought we would include that. It's kind of a funny expression in English.

Y: 對，如果你選對了地方的話，即使你不會經(jīng)營，它可能也會財源滾滾。

J: Right, right. So both Mark, who is the employee and Peter, who is the frequent customer of the bookstore, - both of them talked about the importance of having a diverse and cosmopolitan clientele for success.

Y: Peter是位顧客，那我們就從一個顧客的角度來聽聽為什么Kramer's這么受歡迎。

實錄4: Peter: Where you locate a bookstore is really absolutely critical. There is a cosmopolitan crowd around this area. If you stuck this in the middle of the country it would be a total failure.

Y: Jody, 時間過得好快，五分鐘馬上就要到了。

J: I know. It went so fast.

Y: 我知道。用五分鐘來談?wù)摽Х任幕降讓γ绹艘馕吨裁达@然是不夠的。

J: Really five minutes is not enough time. So, I think everyone should join us again for another program of American Cafe.

Y: 那么希望下次節(jié)目和您再見。

J: Come on Yang Chen, let's go hang out over a cup of coffee!